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Don’t cut short on anything – include titles, descriptions, any details that can identify the product (e.g., size and colour), relevant search terms, etc. They use the product information and details you provide to match your item to a customer’s search query, so it’s vital that you give accurate, detailed information when creating your listing. Optimise your listings. They sell over 12 million products, so your Amazon jewellery listing needs to stand out and show up at the top of product searches.

Here are some jewellers’ Amazon selling tips: Selling jewellery online is no mean feat, and when it comes to selling fashion jewellery on Amazon, there are no exceptions.

Enhanced content – Includes comparison charts, downloadable documents and numerous ways to customise your listing with branded assets.

Inventory – Inventory reports are snapshots of your Amazon listing information, providing you with a better idea of what you have available and which items need updating or removing.

Star rating – Symbolising the average customer review, allowing buyers to see a quick evaluation of your product and assuring quality for consumers.

Customer reviews – Having visible reviews can push customers who are on-the-fence, to make a purchase of your product over other available alternatives.

Images and video – A very important part of your listing, giving customers a clear view of the product and each component of your jewellery.

Make sure you include all the relevant information and optimise it for keywords

Title and description – Keep it clear.

Here are some of the top tips on selling on Amazon: But there are a few things to consider when it comes to building your Amazon listing.

Once your application has been approved, you can start selling jewellery on Amazon. You may be prompted to pay a non-refundable application fee, so check out the terms and conditions before submitting. Then simply complete the application form, submit it and wait for the response. Want to request approval? Log in to your seller’s account, click “Add a Product” in your inventory, look for your existing fine jewellery item and then select “Request for Approval”. Before you get started, it’s worth noting that only authorised sellers of fine jewellery are approved for selling fashion jewellery on Amazon.